Prepare Your Store for Holiday Shopping with Brazilian Stones and Semi Precious Gems
Unless your customers are avid collectors of Brazilian stones and other semi-precious minerals, it may be hard for them to tell which ones come from which part of the world. But in the information age, it isn’t hard for the amateur to become quite knowledgeable overnight. As a result, you need to be prepared with the best inventory of Brazilian stones and semi-precious rocks for the holidays.
Rock shop owners may always look for the “next big thing,” but their best-selling items are usually a reliable set of popular minerals. One of the best known Brazilian stones is the amethyst, which is actually a form of quartz. It is one of the few stones that is sold quite regularly in cut geode form. If this is the case, shouldn’t your store be stocked up on cut geodes and polished semi precious stones like these?
Unless your customers are avid collectors of Brazilian stones and other semi-precious minerals, it may be hard for them to tell which ones come from which part of the world. But in the information age, it isn’t hard for the amateur to become quite knowledgeable overnight. As a result, you need to be prepared with the best inventory of Brazilian stones and semi-precious rocks for the holidays.
Rock shop owners may always look for the “next big thing,” but their best-selling items are usually a reliable set of popular minerals. One of the best known Brazilian stones is the amethyst, which is actually a form of quartz. It is one of the few stones that is sold quite regularly in cut geode form. If this is the case, shouldn’t your store be stocked up on cut geodes and polished semi precious stones like these?
As the summer vacation season draws to a close, retail rock shops are looking to drive more traffic into their stores. If your shop is located in a tourist area, you may need to get creative with the kind of wholesale rocks you buy. Stores with the best selection of colorful and affordable rocks and minerals generally do better than those with a limited supply. And the good news is you don’t need to spend a lot of money upfront to sell an impressive selection of rocks and minerals.
Buying bulk fossils isn’t as easy as it sounds. Any retailer who sells rocks and minerals will tell you; fossils are an entirely different “animal” – no pun intended. But if your customers are looking to buy ammonite, fish, rock or trilobite fossils then you will need to learn something about them.
Before you buy bulk fossils, including rock, ammonite, fish and trilobite fossils, let’s take a quick look at the history of fossils. According to the scientific community, the earliest reported fossils date back 3.5 million years, long before complex multi-cell life forms began to emerge on the fossil record. While it is worth noting that these older fossils exist, the majority of today’s fossil hunters are searching for much younger fossils. Most of today’s bulk fossils are made from the fossilized remains of ammonites, fish and trilobites or from the impressions these organisms made on sedimentary rock. Other popular fossils are made from flora that has made an impression on rock. Generally, any such biological evidence that is deemed to be in existence for more than a few thousand years is considered a fossil.
If you’ve been in the retail rock and mineral business for awhile, you know how important it is to have a reliable supplier. In the interest of saving time, many retailers find it easier to work with a single crystal wholesale supplier, but not all of these wholesalers offer a great selection of Brazilian stones. Jewelry in particular is usually hard to find, especially if your customers are looking for something different. As demand for crystals has grown, it has become more important to work with crystal wholesale suppliers who sell a wide range of fashionable Brazilian minerals.
Retailers who sell rocks and minerals are always looking for the “next big thing” when in reality it may be staring them right in the face. Many souvenir shops have found that the proper merchandising of bulk geodes has given them a much needed boost in sales. That’s right, those unsightly little geodes that are so often overlooked by serious collectors are adding up for revenue at the registers. If you’ve been purchasing your geodes wholesale at Pikes Peak Rock Shop, then you know that we buy them in bulk from distributors in Brazil. This is one of those cases where the selection is not as important as they way they are marketed to customers. read more…
If your store has experienced a dip in revenue over the past few years, it may be that you have already saturated the marketplace for rock collectors. Perhaps it’s time to start working with rock and mineral supplier who is also an importer of metaphysical products. Something as simple as expanding your product line can help attract a whole new group of customers. Pikes Peak Rock Shop has a surprisingly large selection of pyramids, crystals, massage wands, puffed stone hearts and obelisks for the New Age shopper. As an importer of metaphysical products, we’ve seen this side of our business grow over the past few years. read more…
Looking for a way to ward off the stress of running a retail store in a shaky economy? Rock shops and souvenir shops are finding that wholesale metaphysical stones, when merchandised properly, can actually attract new customers to their stores. While not every rock collector subscribes to the belief in healing stones, there is no doubt that metaphysical arts have been a boon to many retailers. Some shop owners have learned enough about the healing properties of these stones to become a resource for their customers.
If you’ve been a rock and mineral retailer for awhile, you know how difficult it can be to find a reliable supplier when buying bulk fossils for sale. Most of the rock shop wholesalers out there have a very unimpressive supply of fossil specimens. They may have a few different types of Moroccan ammonite fossils and some sharks’ teeth, but it usually stops there. What does this mean to you as a retailer? One of two things might happen; you will decide not to sell a vast selection of fossils, or you will try to find an alternative source for more unusual specimens.
If your store specializes in rocks and minerals, then you may rely on a network of rock shop suppliers for your regular supply of mineral specimens from around the world. For the expert rock retailer who sells very little else, it’s much easier to find the rocks and minerals customers want the most. However, seasonal retail operations and souvenir shops are always looking for a reliable supply of loose gems, amethyst, turquoise and obsidian. They want to work with a wholesaler who will have a consistent supply of agate slices, obelisks, massage wands and bookends, as well as gemstone jewelry and more.
